Hi fellow visionary, nice to meet you!

I'm Ingrid Lill - brand designer turned visual thinking enthusiast.

I have drawn, painted and created stuff all my life, but for the longest time, I didn't dare to use my drawings professionally.

I thought I wasn't "good enough" at illustration.

My life changed when I discovered graphic facilitation and saw that drawing can be easy, fun AND USEFUL. I started to sketch to clarify my clients' messages.

(Read about my 1:1 work here)

But there was more.

Like many other entrepreneurs, I thought I had to focus on my bottom line, not fun drawings.


Drawing brought creativity, fun, and beauty to my business, and... I'm making way more money than "before the pencil".


My story

First of all - I love drawing! I am a visual thinker and I love colors, images, and design.

I studied visual communication when layouts were still drawn by hand. This turns out to be my "unfair advantage" now!

As a brand designer and art director, I designed countless logos, corporate identities, and websites.

But a few years ago, I decided I wanted to help my clients on a deeper level than "just" design.

When I heard marketing guru Donald Miller say: "If you can't paint a picture of your message, it isn't clear enough."

I knew in my bones: This was it. I can help my clients draw this picture!

That's how  Brand Storyboarding was born.

This strategic sketch is the missing piece to get from vague ideas to compelling content -  for a website, presentations, and videos.


Once the big idea is clear, it becomes easy to fill it with the right kind of images and stories.

Marketing can be fun!

Now I am on a mission to show that for entrepreneurs, sketching isn't just a luxury.

The thing is - as a creative person in business, if you're not following that muse, the more things slow down

You cannot keep creativity and business separate. They need to support one another. They are one and the same.

If they aren't woven together, not only does your soul shrivel up – your motivation for your business shrivels up alongside it. And then your finances shrivel up, too.

But when you start being a visual thinker in your business, it brings vision, exploration, and joy back to your life while adding more beauty and elegance to everything you do.

When that happens, your creative spark gets back on board.

So... Take that pencil already!


What else...

When I don't draw for business, I draw or paint for fun (check out my LiLLuminations!) or I'm out in nature - we live by a little lake in the countryside.

I am glad that you found your way to my site. I'd love to keep in touch with you – you can subscribe to my illustrated newsletter

or,  follow me on Linkedin!


See what comes out of our little lake!