LiLL Blog

My first “professional” photo shoot was a disaster. Yes, the pictures looked crisp, and the lighting was even. But I looked stiff and tense! A few years later, I tried…

I’m excited to share a powerful visual campaign making waves in the fight against plastic pollution. Meet Jennifer Timrott, a VisualMinds member living on Germany’s northern coast. Her passion project…

Holiday in Sweden First we spent a week in the family’s holiday house in the Swedish forests. We went for long walks in the rain, collected mushrooms and did some…

Ever feel stuck with your brand? Here’s a secret: It’s okay to change! As a brand designer, I’ve always preached consistency. But you know what? For solopreneurs like us, flexibility…

Coaches often grapple with the concept of niching. The fear of limiting oneself can be paralyzing, yet the benefits of focus are undeniable. The Visual Minds Model offers a solution…

Less is more. And leads to more and more If you want to create effective social media posts, it helps to have a plan. What I notice again and again…

Do you have to solve a burning need with your services? Louis Grenier talks about the “bleeding neck problem”. Here is a case study with one subject – me:  About…

From creator to communicator For years, I focused solely on creation, believing my work would speak for itself. I strongly identified as a creator, relying on what Arthur C. Brooks…

Am I neurodivergent? Are you? I had a coffee conversation with a fellow entrepreneur, who is “neurodivergent. He talks about it openly on his website. He is also multi-talented, interested in…

Are you struggling with finding your niche? Instead of boxing yourself into a niche, try creating a thing.  A thing could be a service that you can show, promote, and sell.…

Do you have a clear roadmap for your customers to reach their desired outcome? If not, why not draw it out? We did just that in our last Visual Minds…

  What’s your almost-forgotten-because-it’s-so-ingrained superpower? It might help with your positioning! Because in your business, you want to show off your uniqueness. There are countless wellness coaches, graphic designers, and…

Hello, I just got an email from a Visual Minds participant: “You need to convey the amount of personal coaching members get from you. This is powerful stuff! Visual Minds…

Do you have a creative urge and want to use sketches in your business? Yay! But. If you post drawings of landscapes, coffee cups, or your scary-cute dolls, people will…

Sometimes I use ChatGPT to generate reference images for my illustrations. In this case, it wasn’t very helpful. Here is an excerpt from our conversation: Ingrid Can he go much…

Are you good enough to pursue [insert whatever you want to do]? Probably not. I wasn’t when I started posting drawings on social media. But I knew I wanted to…

The way I define “superpower” is maybe different from the norm. It is NOT superhuman strength and perfection. Possibly, it is quite the opposite. It is to be utterly human…

Here is maybe the biggest obstacle to clarifying your message: You want to tell the truth. “What I do is complicated! There are many layers to my process! Plus, I’m…

Do you have a framework for your business? Here is an idea to get you started. Ask yourself: What two worlds are you bridging with your business?  Identify your main…

To grow your business YOUR way, you need to be visible. That means you must publish content to the people you want to reach. This can feel uncomfortable! It sounds…