I'm excited to share a powerful visual campaign making waves in the fight against plastic pollution.

Meet Jennifer Timrott, a VisualMinds member living on Germany's northern coast. Her passion project is to reduce plastic waste in the North Sea – and worldwide.

Jennifer doesn't have a business - she's working for free. But even a good cause needs effective "marketing"!

Jennifer's presentation is bold, cute, and riveting. She combines photos with hand-drawn illustrations, adding emotional depth to the photo documentation about beach pollution. Check out her full presentation here

 

"Coast against Plastic" doesn't just clean beaches - they've created a "replace single-use" app to help consumers push corporations toward sustainable solutions. So impressive!

 

You know what's (also) remarkable? Jennifer only started sketching "proper figures" a few months ago when she joined Visual Minds.

She shared:

I've been sketching for a while but avoiding drawing figures. I always hesitated to post my work. But you're so right—no one cares about imperfect lines. Instead, people appreciate and enjoy the sketches! The courage to share my work came from Visual Minds."

 Jennifer Timrott, environmental activist

Next on Jennifer's drawing boards are cartoons with a talking plastic bottle. I'll keep you posted. 

I hope this inspires you to start sketching - and use less plastic.

Let's support Jennifer's work!